NAI: Astrobiology at Music Festivals (WISC)

Overview
Program Element / Activity Title:
NAI: Astrobiology at Music Festivals (WISC)
E/PO Project Name:
NASA Astrobiology Institute
Contact Information:
Bldg. 247, Rm. 207 P.O. Box 1 Moffett Field, CA 94035-0001
Program Element / Activity Website:
Short Description:

This project exposes the public in non-traditional settings to astrobiology research and information.  It's purpose is to raise awareness about astrobiology with members of the general public who wouldn't normally seek out science content.  An "Astrobiology in Your Backyard" booth was set up a three different music festivals in the Madison, Wisconsin area in Summer, 2011 in which tardigrades, micro-meteorites, lichens, and stromatolite fossils served as launching-off points to engage the public in learning about astrobiology research.

Audience Metrics
Who is the primary audience of your program element / activity?:
Who is the secondary audience of your program element / activity?:
Evaluation
National Priorities and Coordination Approaches as Articulated in CoSTEM:
  • Increase and Sustain Youth and Public Engagement in STEM